The Facebook pixel is a powerful tool that simplifies conversion tracking, optimization, and remarketing for your Facebook advertising campaigns. To set up the Facebook pixel in Compressr, follow these steps:

1. Locate your Facebook pixel ID in your Facebook Ads Manager. It is typically a 16-digit number, like this: 1234567890123456.
2. Double-check the pixel ID to ensure accuracy, as using an incorrect value will prevent events from being tracked properly.
3. Log in to your Compressr account and navigate to the "Tracking Pixels" section in the left-side menu.
4. Click on "Add Pixel" and select "Facebook (Meta)" as the pixel type.
5. Assign a clear and descriptive name to your Facebook pixel.
6. Copy and paste your Facebook pixel ID into the designated field.
7. Click "Save" to complete the integration process.

Once you've completed these steps, Compressr will automatically add the necessary tracking code to your website, enabling seamless conversion tracking, optimization, and remarketing for your Facebook advertising campaigns.

By leveraging the Facebook pixel with Compressr, you can gain valuable insights into the performance of your ads, make data-driven optimizations, and enhance your advertising ROI on the Facebook platform.

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